PHILOSOPHY

DISCOVER THE UNKNOWNS.

DISCOVER THE UNKNOWNS.

In the over-saturated era, things can be classified into two, "innovative yet difficult to achieve" and "practical but not novel". This is because after the industrial revolution, the production system is reformed, but due to the form of modern industry, after many possibilities have been expanded, it shrink down ultimately. We believe that the value to be given must be different even if the production method in the lack of material goods era and the saturated era is the same.

When pursuing cultural living, design becomes its richness source. A great deals of richness can be given with just transformation in shape. Through design, it is possible to create something that can surprise the world. It will be our pleasure to discover the unknown values with you.

Material will eventually lost its value (things), but cultural values (design) will continue to exist permanently and become the universal language for all. We will continue to resonate with people's heart and discover timeless design that will persist in the future.